Campaign Calls Attention to Overlooked Individuals of Poverty

Homeless Smoke” by Fran Urbano licensed under CC BY 2.0

Source: Market Watch

A new campaign is highlighting an often disregarded group of the homeless population.

The AARP Foundation released a series of multiplatform advertisements that call attention to the struggles and challenges faced by many seniors.

“These ads are a call to bring senior poverty out of the shadows and into the mainstream American narrative,” explained AARP Foundation President Lisa Marsh Ryerson.

“They’re a rallying cry for action that fosters resilience, strengthens communities, and restores hope.”

According to the campaign, 1in 7 seniors currently live in poverty.

Read Full Story: Market Watch

Justice & Poverty, News
Justice & Poverty, News